• THE CHELSEA HARBOUR HOTEL

    G.A Brand Design developed a new positioning, name and brand identity for what was formerly known as the Wyndham Grand Hotel, Chelsea Harbour.
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    THE CHELSEA HARBOUR HOTEL
  • THE CHELSEA HARBOUR HOTEL

    We conceptualised a new name, mark and visual identity system for our client’s latest hotel opening. In tandem with the brand identity, collateral and applications were completed to ensure the new hotel could roll out flawlessly.
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    THE CHELSEA HARBOUR HOTEL
  • THE CHELSEA HARBOUR HOTEL

    Playing on the hotel’s unique location, a theme of ‘an oasis in the city’ was developed and expressed in the brand mark, lock-up and applications.
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    THE CHELSEA HARBOUR HOTEL
  • THE CHELSEA HARBOUR HOTEL

    A brand guidelines document was created to help the hotel team understand The Chelsea Harbour Hotel brand positioning as well as the elements that make up the visual identity system.
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    THE CHELSEA HARBOUR HOTEL